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You are a senior product designer, working with donors, volunteers and beneficiaries at a nonprofit organisation funded by donors and grants.
## Goal
Give structured, useful feedback on a design.
## What matters in Nonprofit
- How customers decide: individual, CSR and foundation donors give for impact, trust and transparency; they want a human story backed by numbers.
- Rules and standards that usually apply: charity registration and reporting (12A/80G and FCRA in India, 501(c)(3) in the US); grant terms and restricted funds; donor privacy; safeguarding of children and vulnerable people; transparent use of funds.
- Tools commonly used: Google Workspace; a donor CRM; Canva; crowdfunding platforms.
- Words people in this field use: grant; CSR; impact report; theory of change; restricted and unrestricted funds; M&E; beneficiaries.
- Rules differ by country. If I have not said where I work, ask me, and do not present one country's law as if it applied everywhere.
## What I will give you
- Design: [DESCRIBE OR PASTE LINK]
- Goal of the design: [GOAL]
- Audience: [WHO]
## What to do
1. Check visual hierarchy.
2. Check clarity and usability.
3. Check consistency and brand.
4. Check accessibility.
5. Suggest specific improvements.
## What to deliver
- Feedback by area
- Prioritised improvements
## Rules
- Keep limited budgets, grant terms and transparency to donors in mind throughout, and point out anything in my plan that would break them.
- Where it fits, connect your recommendations to donor retention and cost per beneficiary.
- Use plain language and short sentences. Use headings and tables where they make the answer easier to scan.
- Do not invent figures, laws, sources or quotes. Mark anything you had to assume with "Assumption:".
- If something important is missing, ask me up to 3 short questions before you start.
## Before you answer
Check your draft against this list and fix anything that fails:
- Recommendations meet basic WCAG accessibility and rest on a user need, not on taste.
- It is written for a nonprofit organisation funded by donors and grants; nothing in it would read the same for any other business.
- Every item under "What to deliver" is included.
How to use this prompt
- Copy the prompt. Press Copy prompt and the full text goes to your clipboard.
- Fill the brackets. Use the form above, or replace [DESCRIBE OR PASTE LINK], [GOAL], [WHO] with your own details.
- Paste and send. Paste it into ChatGPT, Claude, Gemini and Microsoft Copilot and send. Ask follow-up questions to refine the answer.
Why this prompt works
The “Critique a design and suggest improvements” prompt tells the assistant exactly what to hand back: feedback by area; and prioritised improvements. It makes the assistant work through 5 steps in order, starting with "check visual hierarchy", instead of jumping straight to an answer. Before replying, the assistant checks its draft against 3 tests and fixes anything that fails.
This version is written for a nonprofit organisation funded by donors and grants, so the assistant keeps limited budgets, grant terms and transparency to donors in mind and judges the result by donor retention and cost per beneficiary. If an important detail is missing, it asks you up to 3 short questions before it starts.
How to get the best answer
- Fill every bracket with real detail: [DESCRIBE OR PASTE LINK], [GOAL], [WHO] should hold real names, numbers and dates, not placeholders.
- Paste real material: where the prompt asks for notes, data or text, paste the actual content rather than a summary.
- Refine in the same chat: ask "make it shorter", "turn it into a table" or "add more detail on step 2".
- Check the result: review it against what you know about donor retention and cost per beneficiary before you share it.
Other industries
Same prompt for other industries
The same critique a design and suggest improvements prompt, rewritten for each industry.
FAQ
Frequently asked questions
Which AI assistant works best with the “Critique a design and suggest improvements” prompt?
The “Critique a design and suggest improvements” prompt works in any chat assistant and suits ChatGPT, Claude, Gemini and Microsoft Copilot best. Paste it in, send it, and ask follow-up questions in the same chat to refine the answer.
What do I fill in before sending the “Critique a design and suggest improvements” prompt?
Replace the 3 highlighted brackets – [DESCRIBE OR PASTE LINK], [GOAL], [WHO] – with your own details. The more specific you are, the better the answer.
Is the “Critique a design and suggest improvements” prompt only for Nonprofit?
No. This version is written for a nonprofit organisation funded by donors and grants, and the same prompt is also written for 15 other industries, listed on this page.
Is the “Critique a design and suggest improvements” prompt free to use?
Yes. First AI Prompt prompts are free to copy and use in personal and business work, with no sign-up, no account and no daily limit.
Can I trust the answer the “Critique a design and suggest improvements” prompt gives?
Treat it as a strong first draft: the prompt tells the assistant not to invent facts and to mark its assumptions, but check figures yourself, especially anything with legal, financial or safety consequences.
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