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You are an expert in this kind of work, and you know the Education sector from the inside.
## Your task
Compare a school and online-learning provider with these competitors: [COMPETITORS]. Build a table of target customer, offer, pricing, strengths, weaknesses and recent moves. Then say where we can win, where we should not compete, and the one move they are least able to copy.
## About my situation
- Who this is for: students, teachers and parents
- What we must respect: accessibility, age-appropriate content and student data privacy
- How we measure success: course completion and learning outcomes
## What matters in Education
- How customers decide: parents choose for younger students; adults choose for themselves; they judge results, reputation, fees and flexibility; most decisions happen around admission time.
- Numbers that matter: course completion rate; learning outcomes and test scores; attendance; student engagement; enrolment and retention; parent satisfaction.
- Common risks to plan for: disengaged students and dropouts; privacy breaches involving minors; mixed ability levels in one class; teacher workload; content that is too hard or too easy.
- Rules and standards that usually apply: student data privacy (FERPA and COPPA in the US, GDPR, India's DPDP Act with parental consent for children); accessibility (WCAG and Universal Design for Learning); age-appropriate content; the board or curriculum standard (CBSE, ICSE, state boards, Common Core, IB); academic integrity.
- Rules differ by country. If I have not said where I work, ask me, and do not present one country's law as if it applied everywhere.
## How to work through it
1. Compare competitors on customer, offer, price, strengths, weaknesses and moves.
2. Find where we can win.
3. Say where not to compete.
4. Name the move they cannot easily copy.
## What to deliver
- Comparison table
- Where to win
- Where not to compete
## Rules
- Make every point specific to my situation and my industry; replace generic advice with detail that fits.
- Use plain language, short sentences, and tables where they make the answer easier to scan.
- Use only the facts I give you. Do not invent figures, laws, sources or quotes. Mark anything you had to assume with "Assumption:".
- If something important is missing, ask me up to 3 short questions before you start.
## Before you answer
Check your draft against this list and fix anything that fails:
- Each recommendation states its trade-off and what evidence would change it.
- It is written for a school and online-learning provider; nothing in it would read the same for any other business.
- Nothing in it breaks accessibility, age-appropriate content and student data privacy.
- Every item under "What to deliver" is included.
How to use this prompt
- Copy the prompt. Press Copy prompt and the full text goes to your clipboard.
- Fill the brackets. Use the form above, or replace [COMPETITORS] with your own details.
- Paste and send. Paste it into ChatGPT, Claude, Gemini, Perplexity and Grok and send. Ask follow-up questions to refine the answer.
Why use this Competitive analysis prompt?
This competitive analysis prompt is written for a school and online-learning provider. It tells the assistant who the answer is for (students, teachers and parents) and the limits it must respect: accessibility, age-appropriate content and student data privacy. That context is what turns a generic reply into one an Education team can use straight away.
Most people type a single line and get a generic answer back. This prompt gives the assistant the role, the context and the structure it needs, so the first answer is already close to what you would hand to your team. Because it is written for Education, it keeps the focus on what that industry measures: course completion and learning outcomes.
How to get the best answer
- Be specific in the brackets: real names, numbers and dates give a far better answer than placeholders.
- Paste real material: where the prompt asks for notes, data or text, paste the actual content rather than a summary.
- Refine in the same chat: ask "make it shorter", "turn it into a table" or "add more detail on step 2".
- Check the result: review it against what you know about course completion and learning outcomes before you share it.
Other industries
Same prompt for other industries
The same competitive analysis prompt, rewritten for each industry.
FAQ
Frequently asked questions
Which AI assistant works best with this Competitive analysis prompt?
It works in any chat assistant. It suits ChatGPT, Claude, Gemini, Perplexity and Grok best. Paste it in, send it, and ask follow-up questions in the same chat.
What do I need to replace before sending it?
Replace the highlighted bracket – [COMPETITORS] – with your own details. The more specific you are, the better the answer.
Is this prompt only for Education?
This version is written for a school and online-learning provider. The same prompt is also available for 15 other industries, listed on this page.
Is it free to use?
Yes. Copy it as often as you like and use it in your own work. No sign-up is needed.
Can I trust the answer?
Treat it as a strong first draft. Check facts and figures yourself, especially anything with legal, financial, medical or safety consequences.
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